Beacons, the Uncharted Star to Improve Mobile App Metrics

Beacon is a device used to broadcast Bluetooth Low Energy signals, and Beacon app is a great proximity marketing tool that can help boost user engagement on a mobile app. Find out how beacons can enhance the mobile metrics to improve your business reach!

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The Art of Lead Generation with Beacons: Right Place, Time and Audience

As a school going kid, I hated Sundays because that was the only day of the week when I did not get a chance to visit my father’s grocery store four blocks from our neighborhood. As per my childhood ritual, I would stop by at the store, give him a helping hand or perhaps he would help me with the homework.

Read more:- The Art of Lead Generation with Beacons: Right Place, Time and Audience